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Practical SEO Strategy Training: What I Learned from 25 Years in Search
When I started working in search back in the late nineties, SEO was a different beast. You could rank a page with a bit of clever keyword stuffing and a handful of backlinks from directories. Those days are long gone. Today, SEO demands a real strategy — one that understands how people search, how Google evaluates content, and how your business fits into that picture. That shift is why I believe proper SEO strategy training matters more than ever. Over 25 years, I have seen
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